Spoke

LINKS:
https://www.spoke.world/
https://www.instagram.com/spoke.world/

“SPOKE is a new app (currently in closed Beta) that personalises mindfulness and self-therapy through music. Unlike other mindfulness apps, SPOKE transcends current mental health management practices by combining personalised music, self-therapy and mindfulness techniques into an experience that is culturally relevant to 18-25s (men especially), a demographic most in need and missed by current digital mental health products.”

I’m excited to be an Advisor to SPOKE, working with the great team of founders, CEO Ariana Alexander-Sefre and COO Michael Maher, as well as Chairman and investor Tom Adeyoola, who originally introduced me to the team.

There is a clear problem in the mental wellness industry, with young people (especially men) under served but most in need of interventions to help them add the growing epidemic of depression and anxiety.

Ariana lives and breathes hip-hop culture and mental health/wellness. And she realised that there is a better way to deliver these services to this audience by, as she says, “meeting them where they are”. This has translated into hundreds of hours of work in the studio and lab, crafting new forms of meditation content inspired by hip-hop, spoken word and beats.

Michael has spent many years building world class technology products, including a number of chart topping mobile apps, notably the Jamie Oliver app.

I’d love to hear from people who are passionate about this area, and have something to offer to support the team on their mission to maximise impact on young people’s mental health.